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A-side business
A-side business rebounded to 2021 levels, while B-side business saw a slight dip.
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Research
Insights from the eighth annual Broker Loyalty & Lender Performance Study.
In December 2023 and January 2024, Bond conducted the eighth annual Broker Loyalty & Lender Performance Study, surveying 868 Canadian mortgage brokers and agents about key lenders across the country.
Study summary
The study examines broker sentiment, business activity, lender performance, market conditions and the issues expected to shape the mortgage industry.
Key findings
The 2023 findings highlight changing business volumes, lender dynamics, industry concerns and expectations for the year ahead.
A-side business rebounded to 2021 levels, while B-side business saw a slight dip.
Non-bank and small-bank lenders continue to dominate the B-side, while major banks lead the A-side. Credit unions, life insurance companies and trust companies maintain a more even split.
Brokers identified rising interest rates and government regulation as the primary concerns affecting their businesses.
Quebec brokers are less concerned about the housing market downturn than brokers in other regions, but are more concerned about the impact of direct-to-consumer online lenders and traditional sales channels.
Brokers expressed slight optimism about a rebound in activity, particularly in the purchase market. Regional expectations varied across purchases, renewals and refinances.
Confidence in the economic outlook softened, with more brokers expressing concern about their ability to manage current market conditions.
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