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Winnipeg Mortgage Symposium
WINNIPEG SYMPOSIUM

Connect. Learn. Grow.

Join mortgage professionals from across Manitoba for a full day of industry insights, practical strategies and meaningful connections.

The Winnipeg Mortgage Symposium brings together industry leaders, experts and mortgage professionals to explore the latest issues, opportunities and ideas shaping today’s mortgage market.

What to expect

  • Timely industry and market insights
  • Practical strategies to help grow and strengthen your business
  • Insights from industry leaders and subject-matter experts
  • Dedicated networking and tradeshow opportunities
WINNIPEG 2026

Winnipeg Mortgage Symposium

DATE May 28, 2026
LOCATION Victoria Inn Hotel and Convention Centre 1808 Wellington Ave
Winnipeg, MB R3H 0G3
MEMBERS $139
NON-MEMBERS $189

Register by May 26. A $30 late fee applies after this date.

EVENT PROGRAM

A Full Day of Ideas, Insights & Connections

Explore the day’s sessions, speakers and networking opportunities. Select a session to view additional details.

8:00 9:00 AM
NETWORK + EXPLORE

Fresh Start Breakfast & Trade Show

9:00 9:30 AM
OPENING

Opening Remarks & Association Update

Presented by Max Stencer and Lauren van den Berg, MPC

9:30 10:15 AM
BUSINESS GROWTH

Connection as a Competitive Advantage

Presented by Monica Parkin

Learn practical ways to build trust, strengthen relationships and turn everyday conversations into referrals and sustainable business growth.

What you’ll learn
  • How to stand out in a crowded mortgage market
  • Ways to build trust and meaningful professional relationships
  • How everyday conversations can create referral opportunities
  • Practical strategies to grow and strengthen your network
About Monica Parkin

Monica Parkin is Regional Vice President for Mortgage Architects, a TEDx speaker and bestselling author focused on networking, marketing, relationship building and referral-driven business growth.

10:15 10:30 AM
BREAK

Refreshment Break

10:30 10:45 AM
KEYNOTE

Keynote Address

Presented by the Honourable Adrien Sala, Minister of Finance and Minister responsible for Manitoba Hydro

About Adrien Sala

The Honourable Adrien Sala is Manitoba’s Minister of Finance and Minister responsible for Manitoba Hydro. He was first elected as MLA for St. James in 2019 and was re-elected in 2023.

Before entering provincial politics, he worked in the financial services sector, including as Director of Strategy and Operations for Assiniboine Credit Union.

10:45 11:30 AM
CLIENT STRATEGY

The 2026 Mortgage Penalty Playbook: How Top Brokers Win Deals Others Walk Away From

Presented by Matt Imhoff

Discover how mortgage penalty insights can help you engage clients earlier, uncover hidden opportunities and win more renewal, refinance and move-up business.

What you’ll learn
  • How penalty math can support earlier client conversations
  • How to identify high-rate mortgages worth reviewing before renewal
  • How to compare potential interest savings against the cost of a penalty
  • How to evaluate break-now versus wait scenarios
  • Practical strategies for the 2026 renewal cycle
About Matt Imhoff

Matt Imhoff is a mortgage penalty specialist and educator who helps mortgage brokers understand prepayment penalties and Interest Rate Differentials so they can better advise their clients.

11:30 12:00 PM
AI + MARKETING

The Death of SEO – How to Optimize Your Business for AI

Presented by Brian Hutton, M3 Group

Explore how AI-driven search is changing online discovery and what businesses can do to strengthen their content, brand and digital presence for the next generation of search.

What you’ll learn
  • How AI is changing traditional search behaviour
  • What AI platforms prioritize beyond conventional keywords
  • Ways to strengthen content, branding and customer experience
  • Practical approaches to future-proof your digital presence
About Brian Hutton

Brian Hutton is VP Marketing with M3 Financial Group and specializes in digital marketing, search, AI applications, website optimization and online strategy.

12:00 1:15 PM
NETWORK + EXPLORE

Lunch & Tradeshow

1:15 2:00 PM
AGRICULTURAL FINANCING

Adding Alternative Agricultural Financing to Your Toolkit

Presented by Farm Lending Canada

Explore alternative agricultural financing and learn how broader lending options can help mortgage brokers better support clients in rural and agricultural markets.

What you’ll learn
  • What alternative agricultural financing is and where it fits
  • How to recognize potential agricultural financing opportunities
  • Questions to ask when assessing a client’s financing needs
  • When alternative solutions may better support a client’s goals
NETWORKING RECEPTION

Start the Conversation Early

Join fellow attendees the evening before the Symposium for an informal networking reception at One Great City Brewing Company.

Connect with mortgage professionals and industry colleagues, make new connections and get the conversations started before the Symposium begins the following morning.

DATE Wednesday, May 27
TIME 5:00 – 6:30 PM
LOCATION One Great City Brewing Company

Reception attendance is complimentary for registered Symposium attendees.

ATTENDEE RECEPTION

Join Us the Evening Before

Reserve your place at the networking reception and connect with fellow attendees and industry colleagues before the Symposium begins.

RECEPTION ACCESS Complimentary For registered Symposium attendees
THANK YOU TO OUR SPONSORS

Winnipeg Symposium Sponsors

We’re grateful to the organizations supporting this year’s Winnipeg Mortgage Symposium and helping bring the industry together.

PLAN YOUR STAY

Stay at the Hilton Winnipeg Airport Suites

We’ve secured a preferred room rate for Winnipeg Mortgage Symposium attendees at the Hilton Winnipeg Airport Suites.

PREFERRED HOTEL

Hilton Winnipeg Airport Suites

1800 Wellington Ave
Winnipeg, MB R3H 1B2

PREFERRED RATE $209 per night
BOOK BY April 26, 2026 Subject to availability.
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